Christian Audigier’s Newest Line: Paco Chicano
Audigier’s newest line, Paco Chicano, offers a Latin twist on the urban street wear that Audigier is known for. The line Paco Chicano was first established in 1987 by brothers Franck and Gilbert Ros. The Spanish background of the two brothers inspired their designs. The line was bought by Christian Audigier in November 2007. Audigier had been long time friends with the brothers for many years so the collaboration was destined.
Paco Chicano now runs under the co-creation by the brothers and Audigier. The clothing is vibrant and colourful which reflects the Latin culture so prevalent in LA. Designs include hearts, flowers, angles, birds, and matadors. The designs are meant to represent freedom, world peace, and energy. I also love the way that the clothing includes Spanish phrases such as “Hasta el Final de mi vida” which translated to “until the end of my life”. Another message includes: “Ciudad De Nueva York”, in which the translation is obvious. The line is a combination of vintage images, tattoo art, and hip hop street aesthetic. Audigier Definitely does not disappoint with this newest line. Paco Chicano is a must for those who love urban wear which reflects the streets of LA.
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